The CROWDEDEVENTS™ team have been involved with many international mega events. On this journey across globe, the crowd management industry has always been one where the training and foundation knowledge is applied in different ways and to different depths.
Through seeing the application and monitoring vary within crowd management, the team brainstormed to see how we could create a proactive crowd motion system that complimented the visitor experience…
Welcome to CROWDLYTICS™.
CROWDLYTICS™ is in the second phase of development after undertaking research and development to look to bring pioneering technologies together. The system aims to have LiDAR detection, CCTV, Beacons, BLE, GPS and WIFI all working together to paint the landscape in any venue or event.
HOW DOES CROWDLYTICS™ WORK?
We use the LiDAR with pulsed laser to calculate an object’s variable distances, multiple beacons to understand density of people and objects which can then be supported by CCTV and WIFI to understand visitation data.
The image shows how LiDAR, maps out the landscape Infront of you, identifying structures and objects and with a powerful Lytics Platform able to translate that data into tangible dashboards for timely decision making.
Most common application is the Tesla car and autonomous driving, however also used in ground surveying, archaeology and augmented reality
WHY DO I NEED CROWDLYTICS™?
Crowd safety is vastly becoming a ‘hot’ topic around event planning and operational delivery. Whether its applied in sporting events, through to concerts, the ability to plan, operate and mitigate against potential crowd issues is becoming increasingly challenging. CROWDLYTICS™ aims to give decision makers the ability to view in real time what their ‘venue’ is doing. Keeping their finger on the pulse of crowd flow and their behaviours.
With a functionality such as:
FLOW RATE CALCULATION
VISITOR DWELL TIMES
TREND & POPULARITY ANALYSIS
ARRIVAL & DEPARTURE PROFILES
WHAT DOES THIS MEAN?
CROWDLYTICS™ has the ability to track people through their journey end to end, from the point they enter your site, to the point they exit. As seen below it can capture people from their entry point of the event, through to the activities they attend including at what density. It can monitor queue time and length particularly important when assessing space and the likely flow of people still waiting to occupy the area.
CROWDLYTICS™ can log venue dwell times and their occupancy, tracking not just the wider event data but individual venues within your site. It can see how your concessions get visited, likely flow of people and demand of each space understanding which area to focus on stock or even how to increase popularity of those concessions not being fully utilised. It can provide distribution reports showing what spaces, venues or facilities are more popular with your visitors. Lastly, it can build a picture of your total visitor dwell time, understanding the ebb’s and flow of your venue, feeding vital information into planning and forecasted data around arrival and departure profiles.
See below an example journey as mentioned above, and how the CROWDLYTICS™ platform can provide key metrics from activities within any site:
For more details on all things CROWDLYTICS™ including the expected go-live date, please reach out below.